
Case Study: An Analysis of the Kingsteignton Veterinary Group Website
For today's case study, I'm going to be analysing the website, and online presence, of the website for the Kingsteignton Veterinary Group, who, as the name suggests, are a group of veterinary practices who have their primary base in Kingsteignton. The Things I Like About The Website: There are many things which I think the website does very well, such as: - Great use of social proof A key aspect of today's online marketing landscape is the use of social proof, which can be de

Case Study: An Analysis of the Chatsworth Care Website
For today's case study, I'm going to be analysing the website, and online presence, of the website for the Plymouth based care home, Chatsworth Care. A 'warm and friendly' residential home, Chatsworth Care is a care home of some renown, as it has been rated as 'excellent' in every Care Quality Commission inspection they have ever had. Great work guys! Chatsworth Care were nice enough to let me conduct this case study when a number of other organisations asked me not to featur


Smart SEO Audits: How To Make Money By Finding Quick Wins
An SEO audit can be defined as, 'a process for evaluating the search engine friendliness of a website in a number of areas,' and while it's important to conduct an SEO audit on your website for many reasons, here is one major one in particular; Doing even a basic SEO audit can make you a lot of money. This is because SEO is one of the best ways to grow a business, and SEO audits can allow you to identify a number of 'quick win' problems on your website which, if resolved, can